Shaela is a lead UX/UI Designer (for both websites and apps) with a Masters in Education, which informs her user-centric, mobile first designs. She is also skilled in Product Management, and currently resides in Oregon, serving as the Lead Product Design and PM for Astreth.

Her current project includes building and directing an agentic team developing BuddiePlan, a life management app for NDs and Spoonies. Releasing soon for early access.

She's also available for freelance work.

A woman with long, curly red hair, blue eyes, and fair skin with freckles, smiling and standing outdoors with green trees in the background. She is wearing a sleeveless black top, a pearl necklace, and a bracelet, with her arms crossed.

Work Experience

  • Lead Product Designer, Agentic Dev → BuddiePlan, 2026-present
  • Lead Product Designer, PM → Astreth, 2024-present
  • Web/App Designer, PM → Shaela Designs, 2018-2026
  • Lead Product Designer, PM → Pure Match, 2019-2023